Data protection

Data protection

Unless otherwise specified below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide has no consequences. This only applies if no other information is given in the subsequent processing operations.
"Personal data" is all information that relates to an identified or identifiable natural person.


Server log files 
You can visit our website without giving any personal information. 
Every time our website is accessed, usage data is transmitted to us or our web host / IT service provider via your Internet browser and stored in log data (so-called server log files). These stored data include e.g. the name of the page called up, the date and time of the call, the IP address, the amount of data transferred and the requesting provider. The processing takes place on the basis of Art. 6 Para. 1 lit. f GDPR out of our predominant legitimate interest in guaranteeing the trouble-free operation of our website and improving our offer. 
Your data will be transmitted to Canada. An adequacy decision has been made by the EU Commission for data transfers to Canada.

Contact

Responsible person
Contact us on request. The contact details of the person responsible for data processing can be found in our legal notice.



Initiative contact by the customer by email
If you initiate business contact with us by e-mail, we will only collect your personal data (name, e-mail address, message text) to the extent you have provided. The data processing is used to process and answer your contact request.
If the establishment of contact serves to carry out pre-contractual measures (e.g. advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing takes place on the basis of Art. 6 Para. 1 lit. b GDPR.
If contact is made for other reasons, this data processing takes place on the basis of Art. 6 Para. 1 lit. f GDPR from our predominant legitimate interest in processing and answering your request. In this case, you have the right, for reasons that arise from your particular situation, at any time to refer to Art. 6 Para. 1 lit. f GDPR-based processing of your personal data.
We only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
Collection and processing when using the contact form 
When you use the contact form, we only collect your personal data (name, email address, message text) to the extent that you have made available. The data processing serves the purpose of establishing contact.
If the establishment of contact serves to carry out pre-contractual measures (e.g. advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing takes place on the basis of Art. 6 Para. 1 lit. b GDPR. If contact is made for other reasons, this data processing takes place on the basis of Art. 6 Para. 1 lit. f GDPR from our predominant legitimate interest in processing and answering your request. In this case, you have the right, for reasons that arise from your particular situation, at any time to refer to Art. 6 Para. 1 lit. f GDPR-based processing of your personal data. We only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.


Orders 


Collection, processing and transfer of personal data for orders 
When you place an order, we only collect and process your personal data insofar as this is necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide it has the consequence that no contract can be concluded. The processing takes place on the basis of Art. 6 Para. 1 lit. b GDPR and is necessary for the performance of a contract with you. 
Your data will be passed on, for example, to the shipping companies and dropshipping providers, payment service providers, service providers for order processing and IT service providers selected by you. In all cases, we strictly observe the legal requirements. The amount of data transmission is limited to a minimum.
Your data will be transmitted to Canada. An adequacy decision has been made by the EU Commission for data transfers to Canada.


advertising 

Use of your personal data for sending advertising by post
We use your personal data (name, address), which we received in the context of the sale of a product or service, to send you postal advertising, provided you have not objected to this use. The provision of this data is necessary for the conclusion of the contract. Failure to provide it has the consequence that no contract can be concluded.
The processing takes place on the basis of Art. 6 Para. 1 lit. f GDPR out of our predominant legitimate interest in direct mail. You can object to this use of your address data at any time by notifying us. The contact details for exercising your objection can be found in the imprint.

Use of the email address for sending newsletters
We use your email address, regardless of the contract processing, exclusively for our own advertising purposes for sending the newsletter, provided you have expressly consented to this. The processing takes place on the basis of Art. 6 Para. 1 lit. a GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the point of revocation. You can unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the mailing list. 

Your data will be passed on to a service provider for email marketing as part of order processing. It will not be passed on to other third parties.


Payment service provider 

Use of PayPal
All PayPal transactions are subject to the PayPal privacy policy. You can find this at https://www.paypal.com/de/webapps/mpp/ua/privacy-full (https://www.paypal.com/de/webapps/mpp/ua/privacy-full)

Use of PayPal Express
We use the PayPal Express payment service from PayPal (Europe) S.à.r.l. on our website. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal"). The data processing serves the purpose of being able to offer you payment via the PayPal Express payment service.
To integrate this payment service, it is necessary for PayPal to collect, store and analyze data (e.g. IP address, device type, operating system, browser type, location of your device) when you access the website. Cookies can also be used for this purpose. The cookies enable your browser to be recognized.
The use of cookies or comparable technologies takes place with your consent on the basis of Section 15 (3) sentence 1 TMG in conjunction with Art. 6 para. 1 lit. a GDPR. Your personal data will be processed with your consent on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the point of revocation.
When you select and use PayPal Express, the data required for payment processing are transmitted to PayPal in order to be able to fulfill the contract with you with the selected payment method. This processing takes place on the basis of Art. 6 Para. 1 lit. b GDPR.
For more information on data processing when using the PayPal Express payment service, see the associated data protection declaration at https://www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS (https://www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS)

Use of personal data when selecting Klarna payment options
In order to be able to offer you Klarna's payment options, we will transmit personal data, such as contact details and order data, to Klarna. Klarna can thus assess whether you can use the payment options offered by Klarna and adapt the payment options to your needs. General information about Klarna is available at: https://www.klarna.com/de/ (https://www.klarna.com/de/). Your personal details will be processed by Klarna in accordance with the applicable data protection regulations and in accordance with the information in Klarna’s data protection regulations at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy (https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy) treated.



Cookies 

Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. When a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be clearly identified when the website is accessed again. 

Cookies are saved on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can be notified before cookies are set and individually decide whether to accept them and prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all functions of this website to their full extent. 

Under the following links you can find out how you can manage cookies in the most important browsers (including deactivating them): 
Chrome: https://support.google.com/accounts/answer/61416?hl=de (https://support.google.com/accounts/answer/61416?hl=de)
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies (https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen (https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac (https://support.apple.com/en-us/guide/safari/manage-cookies-and-website-data-sfri11471/mac


Technically necessary cookies 
Unless otherwise stated in the data protection declaration below, we only use these technically necessary cookies for the purpose of making our offer more user-friendly, more effective and safer. Furthermore, cookies enable our systems to recognize your browser even after changing pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. For this it is necessary that the browser is recognized even after changing pages. 

The use of cookies or comparable technologies is based on Section 15 (3) sentence 1 TMG. Your personal data is processed on the basis of Art. 6 Para. 1 lit. f GDPR out of our predominant legitimate interest in guaranteeing the optimal functionality of the website and a user-friendly and effective design of our offer. 
For reasons that arise from your particular situation, you have the right to object to this processing of personal data relating to you at any time.

Analysis of advertising tracking 

Use of Google Analytics
We use the web analysis service Google Analytics from Google LLC on our website. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google"). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your data. Google Ireland Limited is therefore the company affiliated with Google, which is responsible for the processing of your data and compliance with the applicable data protection laws.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. Among other things, The following information is collected: IP address, date and time of the page view, click path, information about the browser you are using and the device you are using, pages visited, referrer URL (website from which you accessed our website ), Location data, purchase activity. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels, which enable your use of the website to be analyzed. The information generated about your use of this website is usually transmitted to a Google server in the USA and stored there. There is no adequacy decision by the EU Commission for the USA. The data is transmitted on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks (https://policies.google.com/privacy/frameworks). Both Google and US government agencies have access to your data. Your data can be linked by Google with other data such as your search history, your personal accounts, your usage data from other devices and all other data that Google has about you.
IP anonymization is activated on this website. This means that your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address is only transmitted to a Google server in the USA and shortened there in exceptional cases.
The use of cookies or comparable technologies is based on Section 15 (3) sentence 1 TMG. Your personal data is processed on the basis of Art. 6 Para. 1 lit. f GDPR out of our predominant legitimate interest in the needs-based and targeted design of the website. For reasons that arise from your particular situation, you have the right to object to this processing of personal data relating to you at any time.
You can prevent Google from collecting the data generated by Google Analytics and relating to your use of the website (including your IP address) and from processing this data by downloading the browser plug-in available under the following link and install: https://tools.google.com/dlpage/gaoptout?hl=de (https://tools.google.com/dlpage/gaoptout?hl=de)
You can set an opt-out cookie to prevent data collection and storage by Google Analytics across all devices. Opt-out cookies prevent the future collection of your data when you visit this website. You must perform the opt-out on all systems and devices used for this to have a comprehensive effect. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, the opt-out cookie will be set: Deactivate Google Analytics (javascript: gaOptout ()).
You can find more information on terms of use and data protection at https://www.google.com/analytics/terms/de.html (https://www.google.com/analytics/terms/de.html) or at https://www.google.de/intl/de/policies/ (https://www.google.de/intl/de/policies/) and at https://policies.google.com/technologies/cookies?hl=de (https://policies.google.com/technologies/cookies?hl=de).


Use of Google Ads conversion tracking
We use the online advertising program "Google Ads" on our website and, in this context, conversion tracking (evaluation of visits). Google Conversion Tracking is an analysis service provided by Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google"). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your data. Google Ireland Limited is therefore the company affiliated with Google, which is responsible for the processing of your data and compliance with the applicable data protection laws.
If you click on an ad placed by Google, a conversion tracking cookie will be placed on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, we and Google can tell that you clicked on the ad and were forwarded to this page. Each Google Ads customer receives a different cookie. This means that there is no way that cookies can be tracked via the websites of Ads customers.
The information that is obtained using the conversion cookie is used to generate conversion statistics. Here we find out the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.
Your data may be transmitted to the USA. There is no adequacy decision by the EU Commission for the USA. The data is transmitted on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks (https://policies.google.com/privacy/frameworks).
The use of cookies or comparable technologies is based on Section 15 (3) sentence 1 TMG. Your personal data is processed on the basis of Art. 6 Para. 1 lit. f GDPR out of our overriding legitimate interest in targeting the site visitors with interest-related advertising. For reasons that arise from your particular situation, you have the right to object to this processing of personal data relating to you at any time.
You can deactivate personalized advertising for you in the advertising settings on Google. Instructions can be found at https://support.google.com/ads/answer/2662922?hl=de (https://support.google.com/ads/answer/2662922?hl=de
Alternatively, you can prevent the use of cookies by third parties by deactivating the Network Advertising Initiative at https://www.networkadvertising.org/choices/ (https://www.networkadvertising.org/choices/) and implement the additional information on opt-out mentioned there. You will then not be included in the conversion tracking statistics.
You can find more information and Google's data protection declaration at: https://www.google.de/policies/privacy/ (https://www.google.de/policies/privacy/)

Plug-ins and miscellaneous

Use of social plug-ins
We use social network plug-ins on our website. The integration of social plug-ins and the data processing that takes place serves the purpose of optimizing the advertising for our products.
When integrating social plug-ins, a link is established between your computer and the servers of the social network provider and the plug-in is displayed on the page by notifying your browser, provided you have expressly consented to this. Both your IP address and the information about which of our pages you have visited are transmitted to the provider's server. This applies regardless of whether you are registered or logged in to the social network. A transmission takes place even with unregistered or not logged in users. If you are connected to one or more of your social network accounts at the same time, the information collected can also be assigned to your corresponding profiles. When using the plug-in functions (e.g. by pressing the button), this information is also assigned to your user account. You can prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons.
The use of cookies or comparable technologies takes place with your consent on the basis of Section 15 (3) sentence 1 TMG in conjunction with Art. 6 para. 1 lit. a GDPR. Your personal data will be processed with your consent on the basis of Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the point of revocation.
The social networks named below are integrated into our website using social plug-ins. You can find more detailed information on the scope and purpose of the collection and use of the data as well as your rights and options for protecting your privacy in the linked data protection notices of the providers.


Instagram of Instagram LLC. (1601 Willow Road, Menlo Park, CA 94025, USA)
https://help.instagram.com/155833707900388 (https://help.instagram.com/155833707900388)
Your data may be transmitted to the USA. There is no adequacy decision by the EU Commission for the USA. The data is transmitted on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection / standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de).

Twitter de Twitter Inc. (1355 Market Street, Suite 900, San Francisco, CA 94107, EE. UU.)
https://twitter.com/privacy (https://twitter.com/privacy)
Your data may be transmitted to the USA. There is no adequacy decision by the EU Commission for the USA.


Use of Google reCAPTCHA 
We use the reCAPTCHA service from Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website. 
If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your data. Google Ireland Limited is therefore the company affiliated with Google, which is responsible for the processing of your data and compliance with the applicable data protection laws. The query serves the purpose of differentiating the input by a human or by automated, machine processing. For this purpose, your input will be sent to Google and used there. In addition, the IP address and any other data required by Google for the reCAPTCHA service will be transmitted to Google. These data are processed by Google within the European Union and, if necessary, also transmitted to the USA. There is no adequacy decision by the EU Commission for the USA. The data is transmitted on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks (https://policies.google.com/privacy/frameworks). 
The processing takes place on the basis of Art. 6 Para. 1 lit. f GDPR for the legitimate interest of protecting our website from automated spying, abuse and SPAM. For reasons that arise from your particular situation, you have the right to refer to Art. 6 Para. 1 lit. f GDPR-based processing of your personal data. 
You can find more information about Google reCAPTCHA and the associated data protection declaration at: https://www.google.com/recaptcha/intro/android.html (https://www.google.com/recaptcha/intro/android.html) and https://www.google.com/privacy (https://www.google.com/privacy). 


Affected rights and storage duration

Duration of storage
After the contract has been fully processed, the data is initially stored for the duration of the warranty period, then taking into account legal, in particular tax and commercial retention periods, and then deleted after the deadline, unless you have consented to further processing and use.

Rights of the data subject
If the legal requirements are met, you have the following rights according to Art. 15 to 20 GDPR: Right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 Paragraph 1 GDPR, you have the right to object to processing based on Art. 6 Paragraph 1 f GDPR, as well as against processing for the purpose of direct mail.

Right of appeal to the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you are of the opinion that your personal data is not being processed lawfully.

Right to object
If the personal data processing listed here is based on our legitimate interest according to Art. 6 Para. 1 lit. f GDPR, you have the right to object to this processing at any time with future effect for reasons that arise from your particular situation.
After the objection has been made, the processing of the data concerned will be terminated, unless we can prove compelling legitimate reasons for the processing that outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

If the personal data processing takes place for the purposes of direct advertising, you can object to this processing at any time by notifying us. After you have objected, we will stop processing the data concerned for the purpose of direct advertising.

last update: 27.10.20200